I get asked a lot about how you generate leads to build a mailing  list. Back in 1995, yes that was a loooong time ago, I was teaching people how to generate leads.

The Internet was a very different place back then, and few business owners really thought much of it. In fact, many believed it was just another trend or fad that would soon fade. I never thought that for one moment from the very first day I logged onto an online service in 1984 to this very day.

The basic premise of generating a lead has not changed. In order to get the contact information you want from a potential customer, they need to get something of value from you. That’s the BIG secret of lead generation.

Make them an offer of something that they view of being valuable and they will generally be happy to give you their contact
information.

Offer them a trip to Hawaii and you’ll build a list of tens of  thousands of people in just a few days.

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I may be one of the first to admit that I think the days of the traditional squeeze page is over. People are tired of having to register for every little thing out there and most today simply balk when they are asked for an e-mail address to access information on a web site. Many have now learned to use disposable e-mail accounts for these kinds of sites.

I have found that you can get more than 50 times the response if you simply remove the opt-in form from your web site. After all, isn’t the goal to simply get your information into the hands of as many people as possible?

I’ve been testing this with my own site and those of many of my clients and the results are impressive.

If you’d like to see how I’m using this on my web site have a look here: http://www.UltimateWealth.com/best-business.htm

You can immediately download an e-book on the the best business to be in now, and you don’t have to register!

Use this strategy on your site and let me know how well it works for you.

Be outstanding!
Robert Imbriale
The Motivational Marketer
http://www.UltimateWealth.com